Chief Whale

profile-picCarolyn Newton is the founder and Chief Whale of The Whale Company.  She was born in South Africa and spent much of her childhood in Kinshasa, Congo before living in Paris, UK and Germany.  Her unusual upbringing has given her a broad outlook on life and has inspired her to create The Whale Company.  Carolyn is an enthusiastic, vivacious character who lives life to the full.  Her love of travel and adventure has taken her to many parts of the globe: kayaking in New Zealand; safari in Kenya; climbing in Chile; whale watching in Canada; diving in Egypt and meditating in Bali.

Carolyn began her professional career as a primary school teacher and still works as a ‘one on one’ teacher with dyslexic children who need extra support, which she loves.  However, it was
through travel that Carolyn discovered her real passions in life: the ocean, nature and environment – her inspiration for The Whale Company.

Carolyn designed her first bag in 2007 after becoming so frustrated with plastic bags tearing in her hands; hanging off trees or floating in rivers.  After doing some research, she discovered that plastic bags were also devastating the oceans and it struck such a cord, that she decided to set up Whale Bags Ltd.  After a few initial set backs and time travelling to reconnect to nature, Carolyn launched the business at the Autumn Fair in 2012.  She had to ensure that the products were made of organic cotton and were sourced ethically.  Over the last few years the company has evolved; Carolyn has designed five bags, flip flops made of recycled tyres and is now working bringing her two passions together by running education arts projects to teach children about the problems of plastic pollution.  Underpinning the business is the desire to give something back and so 10% of profits are donated to marine conservation (see conservation for more information).

Carolyn is passionate about developing a brand that helps people live mindfully, healthily and enjoy life to the full.