Whale Values

The Whale company is a lifestyle brand that follows ethical business practices to:

  • make sustainable products
  • educate the next generation of ocean caretakers
  • support marine conservation

Whale Values
Make innovative, stylish, practical products.
Work with ethical and sustainable suppliers.
Educate children and adults about the problems of plastic pollution.
Help consumers change habits to stop using single use plastic and plastic bags.
Promote well-being through yoga and meditation practice and connection with nature.
Raise money for marine conservation.

Ethical
We believe that people should be treated fairly and with respect.   When choosing a supplier to make the bags it was very important to visit the factory to ensure that standards were being met.  In 2012 we went to several factories in India before deciding who to work with.

 

Sustainable
We ensure that The Whale Company products are as sustainable as possible. The materials we use are organic, recycled or re-used.  Even the toggles on our organic cotton bags are manufactured from fallen, harvested twigs; the dyes are Azo free; and the labels and display stands are made from recycled cardboard.

Practical
Our Whalebags are convenient and strong; their innovative design makes it easy for the consumer to change their behaviour.  Our Whaletreads are hard wearing and comfortable.  Our target customers have busy, sociable lifestyles and need a product that helps them to be green.

Desirable
The Whale Company products come in a range of styles and colours that appeal to both men and women. They have been designed with the fashion-conscious shopper in mind and as a result are more desirable. In addition, there is a strong environmental message with which people want to be associated.

Memorable
The Whale Company has a unique logo design which is immediately recognisable.  We promote a way of life and build relationships with our customers through our interactive website, education, contests, events and plastic clean ups.  10% of profits go to marine conservation (see fight against plastic).

Education
The Whale Company is partnering with From The Bow Seat to bring their Ocean Awareness Contest to the UK in September 2016.  They believe that students who learn by creating and making, experience deeper learning and longer-lasting behavior change.

If you are interested in stocking Whalebags please email whalebags@gmail.com.